5 essential content sections to add on product page on your shopify store
Having a well-designed and informative product page on your Shopify store is essential for increasing conversions and sales. In this blog post, we’ll discuss the essential contents that you should add on your product page to ensure that your customers have all the information they need to make a purchase.
Product Images
The first and most important content that you should include on your product page is high-quality images of your product. This is crucial because customers can’t physically touch or see the product in person, so it’s important to provide as many detailed images as possible. Use multiple angles and zoom features to give customers a good sense of the product’s features and details. Additionally, consider using lifestyle shots to show the product in use, which can help customers envision themselves using the product.
Product Description
The second essential content is a detailed and well-written product description. This should include information about the product’s features, materials, size, and any other relevant details. It’s important to be as detailed as possible so that customers can make an informed decision about whether the product is right for them. Also, consider including a short summary of the product at the top of the product page.
Product Reviews
Another important content to include on your product page is customer reviews. Positive reviews can be a powerful tool for increasing conversions, as they provide social proof that other customers have had a good experience with the product. Make it easy for customers to leave reviews on your product page and consider adding a section for customer testimonials.
Availability & Shipping Information
Another important content that you should include on your product page is availability and shipping information. Make it clear when the product is in stock or out of stock, and if it’s back-orderable. Also, provide information about shipping times, costs and if there’s any option for free shipping.
Call to Action
Lastly, it’s important to include a clear call to action on your product page. Make it easy for customers to add the product to their cart and check out, and consider including a “Buy Now” or “Add to Cart” button prominently on the page. Also, consider adding a “Save for Later” button, which allows customers to save the product for later without adding it to their cart.
In conclusion, a well-designed and informative product page can be the key to increasing conversions and sales on your Shopify store. By including high-quality images, detailed product description, customer reviews, availability and shipping information, and a clear call to action, you can ensure that your customers have all the information they need to make a purchase. By implementing these essential contents in your product page, you will be able to increase customer satisfaction and ultimately drive more sales to your store.
